Relatability, Visibility, Influence.

Provide value and build trust. Be social and you will stay at the top of others’ minds!

“What is branding?”

“How do increase my search results?”

“Why aren’t my friends calling me for help first?”

Questions? You’ve come to the right place!

Social media is the best way to build trust, form relationships with potential clients, and nurture relationships for repeat business.

90% of  buyers begin their search online.

Facebook has become the new word-of-mouth.

Anyone can create a blog or start a profile, but unlike the “Field of Dreams,” you can build it, but they won’t just come. You have to be the driver of traffic. Be social and they will follow!

MEET CAT

Your social media butterfly!

Cat Smith Social Media Strategist

THE SHORT STORY

Helping busy professionals in the Bay Area with their social marketing.

I help busy professionals in the Bay Area promote their products and services with social media solutions, simple website design, 360° photography, and more!  #CatKnowsSocial

Whether you believe in social marketing or not, there is a common perception that if you don’t exist online, you don’t exist in life or in business. If you don’t exist online, what are you hiding? Can I trust you? Do you NOT want my business? Who are you?

#CatKnowsSocial and selfies!

THE EARLY ADOPTER

The long story...

Back in the day, networking was a must, especially for independent contractors, entrepreneurs, writers, creatives… even real estate agents! It is still true and I stand by it. Personally, I have to keep myself out there in the real world because my target audience is those people not comfortable with being on social media. My bread and butter are people afraid to even open the Facebook app for fear they will blow up the world. You can’t do that by the way. (Remember the movie War Games? Would you like to play a game?)

Most networkers can skip a lot of the in-person rubbing of elbows. I used to sit on a panel at the San Diego Comic Con International as an expert. The panel, which you can still catch every year with fabulous panelists, is called Full Time Creative Work on a Part Time Schedule. Really valuable advice, especially for creatives, but also great for any entrepreneur. By the way, did you know if you’re a creative (or again a real estate agent!) you are an entrepreneur?! Read More...

Cat Smith at her Get Social with Cat Sonoma Valley Chamber of Commerce Ribbon Cutting Ceremony

GET SOCIAL WITH CAT

The rest of the story...

Fast forward now to the present. Why have a formed a business around social media? Several years ago, my boyfriend became a REALTOR®. At the time, I was still running successful karaoke nights, and recording voices for commercials, apps, and video games. He began his career as part of a team, and the leader of that team had followed me on social media for many years. She took one look at me and said,

“You’re really good at social media. Can I just pay you to do it for us?”

I knew I was really good at raising money, getting hired, driving traffic, and chatting it up on the various platforms, but how would that work for real estate? Yes, I would do the job for them, but I wanted to do it right. In doing so, not only did I realize that what I was doing was social marketing and that needed a plan. I also realized that REALTORS® have very specific rules and laws to follow when it comes to marketing. Read More...